Restaurant Physics
  • What Is Restaurant Physics?
  • The JS Network
    • JS.com
    • Hacksterism
    • The Operator’s Workshop
    • The Operator’s Knowledge Base
Restaurant Physics
  • What Is Restaurant Physics?
  • The JS Network
    • JS.com
    • Hacksterism
    • The Operator’s Workshop
    • The Operator’s Knowledge Base
Read The Hacks

Jeffrey Summers

136 posts
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TThe Physics

The Agent Is Already at the Table

  • byJeffrey Summers
I’ve been saying for years that the biggest threat to the independent restaurant operator isn’t the chain across…
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TThe Physics

Speed Is Not The Problem You Think It Is

  • byJeffrey Summers
There is a version of QSR management that treats speed as the primary metric — the holy grail…
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TThe Physics

The Wrong Kind of Tough

  • byJeffrey Summers
There are two kinds of rigidity in a restaurant operation. One keeps you alive. One kills you slowly…
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TThe Physics

When You Let AI Speak For You Youve Already Left The Stage

  • byJeffrey Summers
AI doesn’t eliminate judgment. It relocates it. That’s the shift most operators miss. When you use AI to…
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TThe Physics

When Everyone Asks the Same Question

  • byJeffrey Summers
A paper published earlier this year compared more than 350 AI models and looked at the questions they…
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TThe Physics

Eight Of Your Ten Cast Members Are Not Giving You Their Best

  • byJeffrey Summers
Twenty percent. That is the share of employees who report giving their very best to their jobs when…
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TThe Physics

The Five-Minute Speech You Have Never Given

  • byJeffrey Summers
Jack Welch spent twenty years giving the same five-minute speech. The specifics changed as GE changed, but the…
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TThe Physics

Is Your Restaurant A Military Organization And Do You Even Know It

  • byJeffrey Summers
In 2004, researchers at Booz Allen Hamilton surveyed more than 4,000 employees across companies of every size and…
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TThe Physics

The Welder Who Didnt Tell His Supervisor

  • byJeffrey Summers
In the early 1990s, Caterpillar was in the middle of one of the most significant organizational transformations in…
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TThe Physics

Change Without Transition Is Just Disruption

  • byJeffrey Summers
When you change something in your operation — the menu, the service sequence, the room layout, the hours,…

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What Are You Working On?
What Is Restaurant Physics?

[Restaurant Physics] — The actual, real-world structure of the restaurant industry. Two strands. One centered on the Customer, running on [The Service Contract]. One centered on the Guest, running on [The Hospitality Contract]. Two contract forms. One physics operating under every format, every price point, every concept. Named so the operator can read it.

What Is Restaurant Physics?

Latest Thinking
  • An Open Letter To Franchisees: What You Actually Own
  • It’s the Architecture, Stupid!
  • Every Read You Own Has A Date On It
  • The Only Asset Your Competitor Cannot Buy This Afternoon
  • Differentiation Was Never For Sale
  • Demand You Create Is The Only Demand You Own
  • Build The Second Dictionary
  • Be As Unreasonable At Your Band As Guidara Was At His
  • Superstructure Versus Architecture — The Physics Of AI In Restaurants
  • The Pricing Architecture That Refuses The Discount Reflex
  • The Wine List As Guest Architecture
  • You Cannot Buy The Ceiling Back
  • The Occasion Is The Unit
  • What A Verifiable Claim Looks Like
  • What The Guest Experience Actually Is
  • What A Designed [VoG] Actually Looks Like
  • How To Read A Free Diagnostic Before You Feed It Your Restaurant
  • The Disease Physics Of Road 2 Operations
  • What Is Restaurant Physics?
  • Administered Pricing Without A Pricing Department: What Independent Operators Actually Face
  • There Is No Signal In The Noise. There Is A Sort.
  • The Tip Screen Isn’t The Problem. Your Contract Is.
  • The Buying Room
  • The 411 On Who Runs Your Operation
  • The 411 On The Salesman Conundrum
Restaurant Physics
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