Read More 6 minute read TThe Physics Smaller Isn’t the Answer EitherbyJeffrey Summers When a restaurant isn’t producing the margin it should, the building starts to feel like the problem. Too…
Read More 3 minute read TThe Physics Your Layout Is Costing You Money Every ShiftbyJeffrey Summers The numbers never say layout problem. They say high ticket time. Labor over budget. Team fatigue. Missed peak-hour…
Read More 2 minute read TThe Physics Loyalty Is Not a Discount ProblembyJeffrey Summers What You’re Actually Measuring When operators talk about loyalty, they almost always mean repeat visits. And when they…
Read More 2 minute read FFirst Principles Relational HospitalitybyJeffrey Summers Not a technology. Not a data strategy. Not a luxury hotel concept. A human framework for the independent…
Read More 2 minute read TThe Physics The Phone Isn’t the ProblembyJeffrey Summers The missed call isn’t your problem. The overwhelmed human is your problem. There’s a category of AI tool…
Read More 3 minute read TThe Reads You’re Looking Right at It. You Just Can’t See It.byJeffrey Summers In 1999, researchers at Harvard ran an experiment that changed how we understand human attention. They asked volunteers…
Read More 4 minute read TThe Physics You Can’t Hire Better Cast. You Can Hire Better People.byJeffrey Summers A few weeks ago a colleague posted about hiring four cooks at $20 an hour. Three ghosted. One…
Read More 3 minute read TThe Reads What Warren Buffett Taught Me About How to Run a Better RestaurantbyJeffrey Summers In 1969, Warren Buffett wrote a line in his partnership letter that most investors have read and almost…
Read More 4 minute read FFirst Principles The Twelve Laws of the Guest ExperiencebyJeffrey Summers Your Guest has already decided. Not after the food arrived. Not after the check. Before the server said…
Read More 3 minute read FFirst Principles [Transactional Arbitrage]: The Five Bets Underneath Most RestaurantsbyJeffrey Summers Five levers, five closing gaps, and the model that doesn’t depend on either. Most operators don’t know they’re…