Margin Is Engineered
Margin is engineered before the restaurant opens. The ten decisions that set it, in the order they have to be made, from the advisory board to the Helix Read.
What Warren Buffett Taught Me About How to Run a Better Restaurant
A bet too small to move your restaurant stays too small even when you're right. Buffett's 3% rule, applied to the menu, the cast, the marketing and the operator's own time.

